My story thus far…
I have been looking for my ‘ideal’ career for as long as I can remember. There have been many reincarnations. I have debated between becoming a UN interpreter, a dolphin trainer, a pet caretaker (while people are on vacation), a domestic abused women’s shelter Director, a wife on the Real Housewives of New York (would have to marry a millionaire first though) and a food critic to name a few. Each idea floated into my head, was followed by rigorous google research and floated back out. Some career ideas hung out a little longer, but all have since left. Alas, I am a child of the millennial generation who is obsessed with surfing the world wide web and just needs to find that extra special fulfillment in a career.
My epiphany moment:
It came late on a Sunday night. I had been living in Germany for 4 months, plugging away learning the language and working as an intern at an environmental consulting company, when my boyfriend brought home some cupcakes. I had had a cupcake craving since I came to Frankfurt and I wanted check out the goods. So I requested that he head to one of the two cupcake shops in the city centre and pick some up for us. He strolled into the shop to buy some cupcakes and to his surprise there were ONLY three cupcakes left and they still had two more hours of business to go. All the cupcakes had gone, like hotcakes. The remaining three were peanut butter and jelly flavor (not my fave, by a long shot) but my man was under strict instruction and bought them for me. He explained how these were the last three left and I quizzed him about how this was possible considering the store still had two hours left of being open and he said that they just sold out. That is when the bolt of lightning struck! First of all, I could make better cupcakes, than those German impostors and second of all, the Germans were buying! Like ravenous cupcake fiends. So that was night when I began to hatch the plan which has translated into many hours of online tutorials on gumpaste flowers, classes with instructions on how to begin your own cupcake business and rigorous and enlightening recipe development trials.
I originally come from a world of boxed cake mix, so I have really come a long way from the days of adding milk and eggs to some preserved box mix cupcakes to cupcake experiments resulting from inaccurate spoon measurement mishaps and curdling cream cheese frosting. But now I make it all from scratch and have come out more confident in the kitchen than ever before.
My inspiration comes from all around the world. I have gawked at the works of Martha Stewart, Amy Atlas (although she doesn’t bake herself), ShamD (on flickr), Vanessa Iti of Bella Cupcakes, Warren Brown of cakelove, Shikhita Singh from Fair Cake, Linda from O’Holy Sweet and Melody Brandon from Sweet and Saucy. Bit by bit, I am piecing the world of baking together –from design to execution.
I love learning about poured fondant, inverted sugar syrup, chocolate plastic, burnt orange silk meringue buttercream and JEM cutters. Each and every topic inspires me to run to the kitchen and try it out. Baking is satisfying, fulfilling, delicious, magical, inspiring. Baking is awesome.
Starting my cupcake business has been a process of self-discovery. My life is not just one journey, but many little journeys, at the end of which delicious and beautiful cupcakes are born. I want my cupcakes to not only be made from the finest of hand-picked ingredients, but to be so eye-catchingly glorious that you want to frame one and put it on your wall.
The road ahead…
So here I go: A Canadian living in Germany and trying my hand at starting a cupcake catering business. There will be soaring highs as my cupcake creations come to life and many unexpected stumbling blocks along the way, but I am determined to give this business a real shot. This is the one idea I won’t just let float out of my head. I want to share my love for cupcakes with the lovely Germans, who I know can appreciate a good slice of Kuchen every once in a while. I also want to share the journey with the blog-o-sphere as it’ll be a great place to reflect, interact and soundboard off of anyone interested in my budding business.